The Answer is always no until you ask.
A smarter man than me told me “Conrey, you’ll miss 100% of the sales you don’t ask for.” That makes sense on the surface but when you look at it deeper, what he was really telling me is “Ask for the sale no matter what”
In sales the biggest thing that holds sales people back from success is fear. Fear of failure. Fear of denial. Fear of the No. The number one thing you can do to get better as a salesperson is ask for it.
If you know going in that your client’s budget is well under what you are expecting, ask for the full amount. They may surprise you and say yes.
If you know that the client has a cheaper option on the table, ask for them to go with you. If you’ve done your job right, they’ll see the value in your product and go with you.
More from Conrey
- Rules of Sales: Rule #2
- Rules of Sales: Rule 6
- Rules of Sales: Rule #3
- The Rules of Sales
- Marketing vs Sales: The Marketers
Conrey Recommends
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[...] The Answer is always no until you ask – Be Bold – Someone once told me that I will fail to close 100% of the sales I don’t try for. Don’t be afraid to ask for the sale. Most salespeople miss deals by just not saying “So would you buy this?” [...]
[...] But you could get a surprise “yes” and find some more business to be had. Remember the answer is always no until you ask. [...]
[...] they’ll never ask for the close. This is a cardinal sin of sales – you should always be asking for the sale. Until you have the deal done – contract signed, payment in hand, etc – then you need [...]
[...] they’ll never ask for the close. This is a cardinal sin of sales – you should always be asking for the sale. Until you have the deal done – contract signed, payment in hand, etc – then you need [...]