So Long and Thanks for All the Fish
I was talking about Social Media and the connectedness of our world last night at a business event with some folks who are new to “The Twitters” and such things. They were asking me the usual questions about how to get a bajillion followers and what not, then asked how was it possible to follow so many people. So being the showman that I am, I broke out my iPhone to many oohs and aaahs and opened my twitter app. Immediately they saw the screen fill up with tweets from the 300 or so folks I follow, but what caught their eye was a series of a tweets from Gary Vaynerchuck getting geared up for his new SiriusXM radio show. They both recognized Gary right away and talked about how they followed him religiously on Twitter.
Now I like Gary, I think he’s a pretty cool guy in person after playing Wii Tennis with him and Matt Mullenweg at Gangplank, and I agree with a good bit of what he says when he talks business. But at the same time, he’s a relentless self promoter. To the point where I feel as though I understand his message, and repeated exposure to it gains me less and less value.
There are plenty of folks like this out there on Twitter and other Social Media outlets – and I went through last night and unfollowed them all. You could say I was insprired by Carlos‘s post about doing the same with Seth Godin .There is plenty of great content from both of those guys, and others, but once it gets to the point where you start skipping it because you’ve heard a post just like this before, its ok – you can make your own ideas too.
Challenge yourself to unfollow the “idols” on Twitter (and the shameless ballwashers that follow behind them) and start finding new interesting content.
