Conrey is for Closers

“Whatever is easiest for you” That should be your answer 99% of the time when your client offers a couple of choices that have no real impact on you. Let them be the one to decide if it is easiest to meet with you in the morning or the afternoon. Let them decide if it is best to reach back to you via email or phone. Give them the choice to pick the easiest answer for them.

This is one of those things you can trap yourself with very quickly if you’re not careful. You want to give them the options, let them pick the easier one for them, and then go back to guiding them towards the close. Here’s the part that lets this remain a win for you – you can still change your mind. If they say it is easiest to reach them via email but you don’t get a response after a few emails – give them a call. If they say it is easiest to meet in the morning but you’re booked up the days they want to meet – you can push for an afternoon meeting. The whole thing comes back to showing them that you are working for them and their interests. When they believe that you’re working with their interests in heart then the close will come much easier.